Health information exchange provider rebrands and expands services offerings to reflect company’s expansion and commitment to improving community health
HIE Networks, a leading health information exchange provider, today announced the company’s complete rebranding as Centralis Health, effective immediately. The rebrand charts a clear path to the future as the company helps health care providers access, manage, and use medical data to produce the best possible patient outcomes at every step of care. The rebrand keeps the core team and strong company values while offering a new Centralis Health name, logo, and website with a clearly defined mission statement, vision, and values.
“As we continue to expand our service offerings and capabilities to include consulting, data harmonization, and population health management, we outgrew our historic company name,” said Allen Byington, Co-Founder of Centralis Health. “Our new name embodies the company’s strategic direction, vision, and values perfectly.”
Stemming from the Latin word meaning “center” or “in the middle,” the new name reflects the company’s mission to deepen its connection with the community by putting its customers at the center of everything it does. The name Centralis Health also conveys the idea that robust communication among community providers is at the center of value-based care. The Centralis Health logo introduces an innovative, progressive, and professional identity, showcasing the brand as smart and powerful in transforming the delivery of health care and optimizing patient outcomes.
“Along with our rebranding effort, we’ve also undertaken several major initiatives to improve our core service offering and add additional capabilities and talent to benefit our customers,” said Zach Finn, President and Chief Executive Officer of Centralis Health. “Unlike other vendors, Centralis Health can incorporate and service patient records across multiple care settings, whether or not the patient’s provider is in our network. We offer true enablement to improve communication and streamline operations, letting clinicians spend more time focusing on patient care and less time worrying about logistics.”
“We may be changing our name, but the same leadership and management team that grew this company from a Tallahassee-based regional health care exchange to a national partner to health care providers across the county will remain at the helm,” said Allen Byington. “I have no doubt this team will continue to introduce new advancements and innovations while continuing to meet and exceed the needs of our customers.”
With the comprehensive rebranding completed, Centralis Health will turn its focus to continued expansion and the advancement and improvement of its technology solutions.